New Feature Drop: Facebook CAPI Tracking Now Live at Shazamme

Created by Mark Alfon, Modified on Thu, 31 Jul at 11:28 AM by Mark Alfon


We're making it easier than ever to track your recruitment success across every touchpoint — including Facebook.

Whether you're running paid ads, organic campaigns, or both — you can now benefit from Facebook Conversion API (CAPI), integrated directly into your Shazamme site.


Why does this matter?

  • Improve the accuracy of your conversion tracking

  • Adapt to iOS privacy changes & ad blockers

  • Optimize your ad performance with higher-quality data

  • Gain more control over how your data is tracked and shared


Unlike the standard Facebook Pixel, CAPI is server-side, meaning your tracking is far more reliable — even when users block browser cookies.

Bonus: It also works for non-paid content. So your organic Facebook efforts? Yep, they're now measurable too.


Want to track everything from a job view to a successful application — across Facebook and beyond?
We’ve got you.

Let’s talk: https://bookmenow.info/nicole


#RecruitmentMarketing #FacebookAds #Shazamme #RecruitmentTech #CAPI #DigitalRecruitment #RecruitmentWebsite #MarTech #StaffingSuccess #PixelUpgrade #AIRecruitment



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